Can I Edit the Sequence of a Campaign After It's Activated?

Once your campaign is active in Outboundry, you have the ability to adjust certain elements mid-flight for ongoing optimization, but core changes to the campaign structure are restricted to preserve consistency and deliverability.

What Can Be Edited in a Running Campaign?

1. Delay Times Between Actions

You can modify the delay period between steps (measured in hours or days) at any time. This allows you to fine-tune how quickly or slowly each stage of your outreach advances.

• Example: Adjusting a delay from 1 day to 2 days, or vice versa.

• Note: The minimum allowed delay is generally 3 hours, except in scenarios where a shorter gap applies (such as immediately after a connection accept).

2. Message Content

You are free to update the content of messages for any campaign step—such as connection requests, direct messages, or InMails.

• All custom message fields can be edited.

• Changes only affect leads who have not yet received the edited message step. Those who have already gone through that part of the sequence will not see your updated content.

• Outboundry does not currently support A/B testing or message variant edits within an active campaign.

What Cannot Be Changed After Activation?

• Adding or Removing Steps: You cannot insert new steps or remove any steps from a live campaign. To restructure your outreach sequence, you must duplicate the campaign, make your edits, and then activate the new version.

• Adding New Leads: Currently, it is not possible to import new leads into an ongoing campaign. This limitation ensures the integrity of the campaign, but support for this feature may be added in future versions.

• A/B Testing: No support exists for creating or editing A/B test variants during an ongoing campaign.

Applying and Saving Your Edits

• After making changes, always click “Save” or “Apply” in the campaign editor.

• If you paused your campaign to make edits, simply resume it afterward. This ensures all pending messages reflect your revised content or timing.

Important: Edits only influence leads who have not yet reached the step you updated. Those who have already gone through a given step will not retroactively receive new content.

Quick Reference Table

For additional help with campaign edits or safe best practices, consult Outboundry’s help center or reach out to support for guidance.